Welcome to Soho
From an industrial powerhouse to a haven for NYC’s creative communities.
The city’s most fashionable neighborhood has no shortage of trendy spots for shopping and dining, but careful explorers will find Soho’s true charm in the cobblestone streets, cast-iron architecture, and sweeping lofts and galleries.
Soho has a long history of inspiring New York’s creative communities. The same lofts that used to house manufacturing factories in the 1950s are now home to photo studios, fashion houses, and art galleries.
What to Expect
A creative vibe established by the neighborhood’s resident artists and the pulse of downtown NYC at your fingertips.
Soho is centrally located downtown making for an easy walk (or ride) around the city. The streets double as a urban studio to capture great moments in fashion.
A neighborhood that never slows down with endless options to explore for shopping, dining, and entertainment.
In Soho you'll find flagship retailers, eclectic boutiques, and homespun knick-knacks. The vibrant nightlife scene replaces the hectic shopping hustle upon sunset. There's something for everyone, from exclusive nightclubs to low-key dive bars.
High price points and low vacancies.
In Soho, spaces are tight and price tags high. Most buildings are walk-ups or luxury co-ops.
You'll Fall in Love With
Quaint cobblestone side streets, cast-iron facades, and the bohemian energy.
The cobblestone side streets are a peaceful respite from the well-travelled main streets. Living in the fashion capital of NYC is never boring... except when you want it to be.